Advertising Regulation Update
The Committee of Advertising Practice held a free afternoon seminar for advertising and marketing practitioners based in and around West Yorkshire.
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ASA Graduate Seminars for IPA Agencies
The Advertising Standards Authority and the Committee of Advertising Practice held their annual training session for new staff from IPA agencies. The seminars took place at the ASA's offices in Holborn.
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Advice:am An essential guide to the rules and regulations concerning sales promotions
Due to demand, CAP repeated it's Advice:am seminar on sales promotions on 13 July.
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Advice:am - an essential guide to the rules and regulations surrounding sales promotions
On 19 May CAP ran the first of its free Advice:am master classes. The event held in conjunction with the ISP focussed on the rules surrounding sales promotions.
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Targeting your marketing: International Direct Marketing Fair
Experts from both the Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) were on hand at the International Direct Marketing Fair to offer advice and guidance to direct marketers on how to ensure their campaigns, both electronic and paper-based, comply with the CAP Code.
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